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P1知识点:企业社会责任(CSR)
企业社会责任(Corporate social responsibility,简称CSR)是指企业在创造利润、对股东承担法律责任的同时,还要承担对员工、消费者、社区和环境的责任,企业的社会责任要求企业必须超越把利润作为目标的传统理念,强调要在生产过程中对人的价值的关注,强调对环境、消费者、对社会的贡献。
The idea that businesses have a role in society as well as in making money for shareholders is not a new one. Although a business organisation primarily exists to make a return for its investors, a number of other purposes might also apply. It might want, for example, to be a good employer, to behave responsibly, to deal fairly with suppliers and customers, etc. In some cases, in addition to all of these, some believe that businesses have a wider responsibility to society in general. They may believe that because businesses benefit from the support of society, they, in turn, have a responsibility to contribute to the welfare of society.
Accordingly, some businesses adopt a range of measures that are designed to benefit society more widely than existing just for the maximisation of shareholder value, important though that is. CSR initiatives generally include a range of community initiatives, including donating money to charities, helping non-governmental organisations, perhaps with the donation of staff time or excess inventory, providing staff expertise to local good causes, allowing a range of stakeholders to have input into key strategic decisions, social and environmental impact management and similar other initiatives.
It is thought that CSR can have an important role in how a business is positioned in its environment. Just as a number of strategic analysis tools (such as Michael Porter’s five forces framework) can describe how a company is strategically positioned, the ethical reputation that a business has is also thought to be important in its overall strategic positioning. So society’s view of a company, and hence its willingness to engage with the company, is partly dependent upon its ethical reputation over many years. CSR measures are thought to be one important way of influencing this.
十大原则
人权
1 企业应在其所能影响的范围内支持并尊重对国际社会做出的维护人权的宣言。
2 不袒护侵犯人权的行为、劳动。
3 有效保证组建工会的自由与团体交涉的权利。
4 消除任何形式的强制劳动。
5 切实有效地废除童工。
6 杜绝在用工与职业方面的差别歧视。
环保
7 企业应对环保问题未雨绸缪。
8 主动承担环境保护责任。
9 推进环保技术的开发与普及。
反腐败
10 积极采取措施反对强取和贿赂等任何形式的腐败行为。
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